The New Brunswick Morgan Horse Club has held "Ride for the Cure" classes at the New Brunswick Morgan Horse Shows and Sunrise Summer Classic Shows. Riders collected monitary donations and dressed in pink. The money collected was donated to the Canadian Breast Cancer Foundation.
A prize was awarded to the rider who collected the largest donation and the horse rider combination who had the most pink.
Many members of the club have also take part in "Ride for the Cure" events.